The Rebooting  report, presented by  EX.CO

The State of Publisher Video Strategies

Balancing UX and Monetization

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Publishers are embracing video content again after the failed "pivot to video" era of the mid-2010s.

Based on a survey of 49 media companies, The Rebooting’s research, in collaboration with EX.CO, examines current video strategies and monetization approaches, and how publishers balance user experience with monetization.

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