From CTV to OLV to DOOH, today’s video landscape is more fragmented, expensive, and opaque than ever. Mastering the Multiscreen Mix is your strategic guide to navigating it all.
Designed for brands, agency leaders, and media investment decision-makers, this resource breaks down what’s really happening behind the scenes of video buying—from supply path optimization to cross-screen strategy—and how to make smarter, more profitable choices across every screen.
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